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Expert's Opinion

Sustainability and the Printing Industry

As printing is being reinvented, it is well placed to respond to new opportunities, balancing economic and sustainability.

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By: DAVID SAVASTANO

Contributing Editor, Coatings World and Ink World, Coatings World and Ink World Magazine

Economic concerns, technological threat and uncertain futures have contributed to a crisis of confidence in print. Throw in rapidly changing market expectations and media choices, and you have an industry that’s been on the back foot for several years. But a reversal is underway. Print is reinventing itself to be more vibrant than ever, an energetic force in a multichannel communications world.   Years of turmoil have forced printers to refine their systems, minimise waste and maximise process...

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